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Showing 1-10 of 89 reviews(Verified Purchases). See all 132 reviews
I ordered this based on the positive reviews I'd read here and in a magazine, and it's a really fantastic mascara -- especially given how inexpensive it is! I've been using Buxom Lash mascara for the last two years, but I honestly feel like this is just as good, and it's 1/4 of the price.

This goes on nice and smoothly, with no clumping. Mascara can often cause my allergies to flare up, but this doesn't irritate my eyes at all.

The only odd thing is that the brush bends (see the photo provided by Maybelline above), and this sort of freaked me out a bit the first few days I used this since I'm squeamish about things near my eyes and didn't like the idea of a moving brush. Now that I'm used to it, it doesn't bother me.

This also washes off easily, and doesn't smear or smudge, even when my allergies are bad and my eyes are watery.

Great product!
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on November 29, 2016
This is one of my favorite mascaras, even including the fancy, high-end, skip-a-phone-payment kind :)

My eyelashes are long, so with mascaras I specifically look for something that is volumizing as opposed to lengthening (though luckily, this mascara does both). My eyelashes are also blonde, so I need something that darkens them effectively as well. During a normal day, I reapply multiple times (don't know what that says about my personality, lol).

This formula is of the gel variety - meaning you can layer and layer and layer it, and it won't clump. And flaking? Never a problem. With this formula, my eyelashes always feel soft, even if I've OD'd on reapplications throughout the day. It also mixes beautifully with other mascaras, if you are a fan of using two mascaras. I recently discovered that this mascara pairs wonderfully with Full n' Soft, another cult classic.

The handle takes a bit of getting used to. The head of the brush moves at the joint - a feature that I don't find terribly necessary, but I love it all the same. It just needs to be applied with a light, gentle hand because it's very bendy.

It's also a breeze to remove at the end of the day. I use coconut oil, and then my regular cleanser of the week, and I don't wake up looking like a raccoon :)

You can keep your Dior Lash and Better Than Sex, I will gladly commit to my Mega Plush! :)
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on July 17, 2015
I have mild trichotillomania, which is an obsessive compulsive disorder where I sometimes pull out my eyelashes. I'm not consciously trying to look like a weirdo. It always feels like I have a loose eyelash, so I'm constantly tugging on them, so they fall out more. OK, enough of this therapy session.

Point is, as a result, my eyelashes are sparse and sometimes patchy. I got hooked on this mascara when I read that it was gel-based, instead of the usual waxy, stiff mascaras. This really gives volume and length to your lashes, but with a weightless feel (so i don't feel the need to pull on them as much). It's also VERY BUILDABLE. You can add like 3 coats before your lashes start clumping. ab
Oh and TIP: I also like to use 1-2 coats of the regular formula, and a coat of the waterproof formula to top it off. That way, it stays on like waterproof, but washes off like regular. :)
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This is a great mascara. Most mascaras are too runny when you first open them, but not this one. It is perfect from opening it to use the first time till the last application left in the tube. Color is dark and the mascara is build-able without flaking or clumping.
Does not irritate my eyes and washes off easy with water and face wash.
I love this mascara.
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on June 26, 2016
I don't really want to wear this mascara because every time I have it's smudged during the day so badly without me even touching my eyes or wearing any creams that would make it smudge. I'm giving it 2 stars because I guess the smudging could be worse, but I prefer no smudges at all!
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on March 27, 2015
I love that this mascara is easy to apply and not clumpy. I have it in black, as well as green and violet and I love that the green and the violet are still mostly black with just the right touch of color.
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on February 6, 2013
it shipped fast, good price and all... BUT the actual product I'm not impressed, it does nothing to my lashes and the formula is very watery. this isn't a volumizing mascara at all.
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on March 22, 2015
Works great, but I've gotten a couple recently with a very low quanity of mascara in it.
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on February 27, 2014
The best maybelline mascara I've found yet. I'm a huge fan of many types of maybelline products including foundation, finishing powder, concealer, and eye shadows!! I've used expensive brands in the past, even Merle Norman. Maybelline wins every time. This mascara does exactly what it's called, creates plush like eyelashes. I barley have to use a eyelash curler! The mascara is not clumpy and the design of the brush is very user friendly. I especially love the silicone brush!
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on April 15, 2016
I like this mascara because it leaves my lashes soft, not brittle, once it dries. So if I have a late night and fall asleep with my makeup on I don't have to worry about my lashes breaking as I lay on the pillow. Lightweight product, doesn't feel like i have stiff spider legs for lashes. Lengthens without clumping. Good price. Every now and then you can get it with an online coupon for $1 off.
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